Meet Kelly, Owner of Unhinged Boutique

This post was originally posted HERE on April 14th, 2015


So I discovered Unhinged Boutique on Instagram. Kelly liked one of my photos so, I checked out her profile. That’s when I discovered her shop! I visited out her website and found out she’s doing REALLY awesome things.


 1. Tell us a little about yourself.  Kelly Rothrock the owner of Unhinged Boutique and I grew up in a small town outside of St. Louis, Missouri.  The town I lived in was Fults, IL and consisted of 26 people.  I was your simple Midwest girl living on 18 acres with my pet chickens, bunnies and dogs.   I moved to St. Louis when I turned 18 and later met my now husband there. Once we got engaged I packed up everything I had in my car and moved to North Palm Beach. My husband and I recently purchased a home in Jupiter and after living in Florida for 3 years now, I cannot image living anywhere else. We are eager to grow our family soon, and are getting our first dog together next week.

2. When did you start the Unhinged Boutique brand? 
I decided to start Unhinged Boutique because I wanted to do something I was passionate about while making a difference.  I had lost my mother from breast cancer that later turned into brain cancer back in 2013. Once profitable I will be giving back 5% of the profits to cancer research. I wanted the Unhinged Boutique brand to be different than what you usually find in South Florida. I use the term “Unique Simplicity” because all of Unhinged Boutiques clothing is simple and under stated. The jewelry is a mix of natural stones and druzys.  You won’t find palazzo pants or bold prints here!

3. Who makes up the Unhinged Boutique crew?

Me, myself and I. Running a boutique on a website helps me keep my cost down because it’s just me.  I am not paying rent for a retail space or paying someone an hourly wage to come in on Saturday because I want the day off. I am the one modeling the clothes, tracking the inventory and shipping the packages. There is no closing time because I have people purchasing items all hours of the night.  It is pretty much a one man band except for the help of my husband who is the photographer in training. I like to joke that our fur baby Cooper, a Golden Retriever will be in charge of the inventory. I doubt this is an option is his training, but look out because he may appear in a few of our product photos.

Kelly & her hubby on their wedding day

4. What do you find most challenging about running your own business?

The most challenging part of running Unhinged Boutique is photographing the clothes! It looks like a lot of fun, but taking pictures can be pretty time consuming.  I do not lay the clothing on the floor or set up an outfit on a mannequin. With being and online boutique it is important to show all the clothing on a real person, to give you the best idea of how it will fit.  A typical “photo shoot” from set up to take down takes us between 3-5 hours.

5. What is the most rewarding thing about running your company?

I enjoy being my own boss. I feel proud to show people my website, and knowing what I am doing is a positive thing.  Seeing my customers’ happy and hearing people’s survivor stories makes it all worth it for me.  You get what you put into it, and even though I am the new girl in this industry I already see the work I have put into my business already paying off.

Kelly Rothrock the owner of Unhinged Boutique

6. What do you do on your days off?

My husband and I enjoy renovating and home décor.  The work never ends at our house! If we are not painting, landscaping or hauling furniture then you can usually find us at Homegoods.

7. How do you juggle work & family?

Since we do not have kids, it is not that hard to juggle work and family.  My husband and I dedicate ourselves to our work. But we both know when it’s time to shut off work and have “us” time.  He travels A LOT, so when he’s home I will try to schedule my Unhinged Boutique parties on certain nights so I’m not gone sporadically in the evenings.

8. Who is your favorite Superhero and why?

My mother will always be my hero.  I remember growing up she decided she was going to start building homes.  She then built 6 custom homes after the flood of Valmeyer in 1993.  In 1996 she started up another business taking care of senior citizens in their home.  Her joy for caring for others brought her to becoming a nanny until she passed away at 63. She achieved whatever she set her mind to, and for that she will always be my hero.

me and mom
Kelly & Her Mom

9. Where can we find Unhinged Boutique online?

Unhinged Boutique is an online only boutique and can be found on most social media sites.  I try to post an #OOTD everyday on Instagram.   On the website we also feature a blog that will give you an inside scoop on myself, the trade shows I attend and ways we are giving back to help the fight against cancer.

You can find us online at:

Email to arrange a shopping party or arrange pickup at


Twitter: @unhingedboutik

Instagram: @unhingedboutique


10. Is there anything else you would like is to know? Upcoming events, etc.

We love to do shopping parties! I also have a collapsible rolling rack that travels to my event locations in Palm Beach County. We have a lot of shopping parties coming up in the month of April and quickly filling up for May.  If you would like to arrange a party, please email in advance because space is limited.

I also have a promo code to cancel the shipping charge on the website, giving local customers the option to meet up in the area to collect their merchandise rather than have it shipped to their home. If you see a car driving around with “Unhinged Boutique” magnets on the door we are usually making a delivery so just give me a wave. ☺

Thank you for sharing with us, Kelly! We love hearing about women business owners in our area!

Tequesta and Jupiter both have many small businesses that make living here great! If you’d like to know more info on how you can move to our area, contact me! Myself and the rest of the Sean Underwood Real Estate Team would LOVE to help you find the perfect home in Jupiter or Tequesta!

Thanks for reading the blog, friends!! Let me know how you like the interviews and if you have any suggestions on who to interview next, please feel free to nominate them!

Cheers, Nicole

Thinking of a Getaway? I suggest Vero!

This post was originally posted HERE on April 15, 2015


I know it’s hard to believe that someone living in Jupiter, Florida would ever want to leave! This year, 2015, is the year my closest girlfriends all turn 40. We all decided to meet up and celebrate together, with a few other friends and all our husbands. Our destination, Costa d’ Este, Beach Resort & Spa in Vero Beach, Florida.

They prefer the guests stay out of the fountain, but it sure is tempting!

From their site:

“As a top ten celebrity-owned hotel of the world*, Costa d’Este Beach Resort & Spa is a haven from the ordinary. The twin five-story, Miami modern inspired towers define chic sophistication with sweeping views of the Atlantic Ocean. Costa d’Este Beach Resort & Spa offers the pinnacle of unpretentious luxury for the most sophisticated travelers and laid-back beach enthusiasts alike. Vero Beach, Florida is often referred to as the “Hamptons of Miami.” This unaffected resort town offers the experience of Florida of yesteryear, with shorelines that still reflect an unprecedented natural integrity.”

For several years now I’ve had a thing for boutique hotels. The Costa d’ Este is now one of my favorites! The style of the hotel, the amazing food, the super friendly staff, the gorgeous pool, our ocean view room (LOVE), being beachside, and the complimentary mojitos all help you feel pampered and relaxed!

We spent a good portion of our day lounging at the pool.

Located right in the heart of Ocean Drive Shopping District, there are a ton of cute little boutique stores and many restaurants within walking distance of the hotel. Although, you may not even want to leave. We enjoyed the most delicious breakfast at the The Wave Kitchen & Bar, right in the hotel. Be sure and try the Cuban inspired Eggs Benedict…it is amazing!!

I highly recommend upgrading to the oceanview rooms. You can’t beat that view!
We woke up to THIS!
My morning coffee tasted extra good with that view <3

Need help planning your Cost d’ Este Getaway? Contact Carol Franchini of Travel Expressions, Inc. She knows the hotel and the surrounding area VERY well and will get you the best deal!

The whole gang

Have you been to Coste d’ Este? If so, I’d love to hear about your stay! Leave me a comment <3

Perfectly Priced Single Family Home In Jupiter

A_Front-Ext-ViewAnother Phenomenal Home listed by the Sean Underwood Real Estate Team – This beautifully designed CBS constructed, 2 Bedroom, 2 Bath, 1-Car Garage (converted to 3rd Bonus Room) detached Single Family Home is the perfect retreat. With renovations throughout, this gorgeous home provides the open ambiance that everyone desires. The large kitchen is open to the dining area and the great room. This spacious and open living area provides the picture perfect setting for socializing with family and entertaining with friends. Every room in this home has been upgraded with high-hat lighting. Plus, the entire living area, dining area, and kitchen have been tastefully decorated with large tile floors and beveled crown molding. The large kitchen offers ample cabinetry and updated appliances, and is open to the large dining area. The 1-Car Garage is currently used as a very large air-conditioned bonus room, but can very easily be converted back to a garage, if desired. The large utility room is separated from the bonus room, and provides plenty of area to comfortably do your laundry. The master suite is very spacious. Provided with ample closet space and large widows for natural lighting, the master suite is exactly what all homeowners? desire. The master bathroom has been renovated with new tile flooring and a custom tiled shower. The guest bedroom and guest bathroom have been tastefully renovated, as well. Beyond the kitchen and dining area is a large screened-in patio. It is a nice shaded place to enjoy a cup of coffee without the bugs. Beyond the screened-in patio, come enjoy the perfect backyard. This oversized and fully fenced backyard provides plenty of space to park a boat or install a pool. This home had a new roof installed in 2006, and was painted on the interior and exterior in 2012. The Jupiter Village subdivision offers a community pool, sidewalks throughout, street lighting, basketball courts, racquetball courts, a fitness trail, and a playground. All of these amazing recreational amenities are walking distance from your front door. On top of all these splendors, this community is noted as the urban/suburban wonder. Only walking distance to the grocery store, great restaurants, wonderful shopping, and so much more. This community is a perfect gem. Don’t miss out on this great opportunity at such an amazing price. This home will not last. For further details, please contact the Sean Underwood Real Estate Team here.

More photos and virtual tour can be found on

Meet Jeni, of Doulas of the Palm Beaches

I’m really excited to introduce you all to Jeni Johnson. I met Jeni through The Jupiter Dragons Swim Team, where both our daughters swim. I didn’t realize until very recently what Jeni did for a living. So, I contacted her about doing a blog interview and she agreed. Read on to see what’s she has been up to!

1. Tell us a little about yourself: I grew up on Virginia and moved to Florida in High School. I graduated from The University of Florida with a degree in Elementary Education. After graduation I became a flight attendant for American Airlines. I was a flight attendant for 18 years and then became a birth doula.


2. What is a Doula? A birth doula is someone who offers professional support to women during pregnancy, labor and postpartum.

3. How did you get started in the Doula field? How long have you been in the biz? I became a certified birth doula from DONA International in 2004. My doula partner and I started our company, Doulas of the Palm Beaches, LLC in 2005.

4. What do you find most challenging about running your own business? Trusting others to do a job. Tina (my business partner) and I have to trust the people that work for us completely. Our business is a very personal business and we want only the very best for our clients.

5. What is the most rewarding thing about running your company? Our business is full of rewards. The best, seeing a mom hold her baby for the very first time.

Screen Shot 2015-06-22 at 12.08.44 PM

6. What do you do on your days off? I love to go to the beach, see a movie or find a new wonderful restaurant.

7. How do you juggle work & family? Fortunately my children are in high school and college so they completely understand if I’m at a birth. I really try to schedule everything work related around their schedules. A birth is one thing I can’t schedule, that’s why I try and limit the number of births each month to 3.

8. Who is your favorite Superhero and why? All of my clients in labor are my superheroes. Women are so strong, emotionally and physically.

9. Where can we find Duolas of The Palm Beaches online? Visit Doulas of The Palm Beaches online. Please also “like” us on Facebook and “follow” us on Instagram. Both under Doulas of the Palm Beaches

10. Is there anything else you would like is to know? Upcoming events, etc. We have so many events happening at DOTPB. Please visit or website for all events

Thank you, Jeni, for sharing with us! We love seeing small business owners doing well in Jupiter, Florida! 

Just listed: I love this tri-level townhouse in Greenwich, Jupiter, within walking distance of Doulas of The Palm Beaches’ office, currently available through the Sean Underwood Real Estate Team. Contact me if you’d like to see it.

Meet Caitlin, of Maggie & Mae Boutique

I am super excited to introduce you all to Caitlin Farrelly Bartlett, owner of Maggie & Mae!


I contacted Caitlin about doing the interview, because my daughter & I LOVE her shop! We’ve purchase a few little goodies there and love her selection of beautiful things. She kindly agreed to answer some questions for the blog, so without further adieu, meet Caitlin!

1. Tell us a little about yourself: Caitlin Farrelly Bartlett, from Jupiter, Fl…Lived here since the 4th grade, split my time between Jupiter and Nantucket Island, MA after college. Moved to Jupiter permanently about one year ago. I’ve recruited my husband to be a Jupiter boy, he’s originally from North Conway New Hampshire.

My husband Justin and I have been married four years, we hope to start a family soon.

I have a dog, a Chihuahua, Mr. Patches. He is 11 years old, and is my most loyal companion. He comes to M&M every day, and hangs out in a dog bed made from a vintage suitcase. Wherever I am, he is, and vice versa.


2. When did you start the Maggie & Mae brand? Maggie & Mae has been an “idea” for many years. I got my start at a small boutique on Nantucket, where I was the manager/buyer for about 10 years. We started the process in October of 2013, and officially opened for business in August of 2014.

3. Who are Maggie & Mae?
Maggie was my beloved Golden Retriever, I got her ask a gift from my dad when I was 8.  She passed away when I was a senior in high school. Mae is for Asha Mae, my littlest sister. I am the oldest of three girls; Asha Mae is in the first grade at Jerry Thomas Elementary. We are the luckiest people on the planet to get to share our lives with her.

4. What do you find most challenging about running your own business?
  The most challenging thing about running my own business is that I am my own boss, on any given day I can choose to be lazy or productive; and I’m the only person that I have to answer to. Can be a double-edged sword at times.


5. What is the most rewarding thing about running your company? To me, I find the most reward in empowering women through their style and wardrobe. I like the feeling of helping someone feel pretty and dressing for their personal style and body types. We as women are naturally super hard on ourselves, so it is nice to be able to help someone calm that down a bit.

6. What do you do on your days off? 
Well, as a new business owner, days off are few and far between; but when we do get them, my husband Justin and I enjoy taking my parents boat out, or going to the beach. We love just the act of sitting and relaxing.  Jupiter has so much to offer in such a little area, we try to take advantage of our little slice of paradise.

7. How do you juggle work & family? 
The juggle of work and family is always tough, for anyone and everyone. I think for me, I have to remind myself of the importance of taking a step back and remembering that we only get this one life; don’t let it pass you by.

8. Who is your favorite Superhero and why? 
My favorite super hero is hands down, my mother. She is more than the hardest working person I know. It was always her dream to see my sister and I go off to college and do great things. Not only was it her dream to see it, but also she is always there to help us get it. Without sounding like a spoiled brat, my mom’s never wanted to tell us “no.” If there was something we wanted or needed, she’d work extra hard just for us. It’s pretty cool to have a mother that has your back no matter what; not everyone will have the blessing of experiencing that.

9. Where can we find Maggie & Mae online? Maggie & Mae is super into the social media train, you can always find us on Facebook and Instagram. I’m constantly posting about new arrivals, specials, and everything in between!

Thank you, Caitlin, for sharing with us! We love seeing small business owners doing well in Jupiter, Florida! 

Just listed: I love this Spacious & Bright Jupiter Townhome, within walking distance of Maggie & Mae, currently available through the Sean Underwood Real Estate Team. Contact me if you’d like to see it.